Brands and retailers are under pressure to drive sales, but continued discounting damages the perceived value of products & services and trains customers to always expect heavy discounts, comparing on price alone.
Wynbox provides an alternative to discounting by instead giving customers a seriously good chance to instantly win their selected purchase, making the shopping experience more exciting and hence driving sales.
What is Buy-to-Win?
Buy-to-Win is a unique promotional mechanic where customers buy products & services with a seriously good chance to instantly win their purchase for free.
Turn browsers into buyers with gamification. By offering customers a chance to win, you can quickly move them from the consideration phase to a buying decision.
By installing Wynbox into your ecommerce or Facebook platform, you can run Buy-to-Win offers. Your customers can then buy products and services from you at the normal price and have the chance to instantly win their purchase for free. The displayed odds determines how often the free items are given away and hence the chance of winning; for example 1 in 4 means every 4th product will be free.
are more attracted to a 1 in 4 chance to pay a dollar than a 33% discount.
will be using Gamification by 2015.
are from repeat customers within 3 months.
are uplifted, on average more than 3 fold.